The 3x4 pop up has a total dimmension of 2225mm high x 3070mm accross (with graphics). The depth of the curve is 960mm. Your own graphics are printed on a total of 6 panles and are mounted to the frame magnetically with a seamless join. The 3x4 pop ups shear size makes this one of the most effective display stands on the market. Production only requires around four days in house (graphics included, lights not).